Emerald takes on NAPA Auto Parts

With a prominent presence in Emerald and an established leader the supply of key products to the Mining industry and local sites, Ashdown-Ingram Emerald has proudly converted to NAPA Auto Parts.

The third Queensland location and ninth Australian NAPA Auto Parts store, Emeralds conversion to the blue and gold means more products and greater service for automotive specialists in the Emerald region.

Jeff Ferry, Branch Manager NAPA Auto Parts Emerald, is excited to be able to expand his business further than just automotive electrical and thermal parts. “We’ve been working in this space for a long time and I can’t wait to see what the team can do with oils, brakes, underbody components and more”, he said recently when talking about the opening.

“Being able to reach more customers and work with another part of the automotive industry, including mechanical workshops, is big change for us but and exciting move forward”.

Part of converting the Ashdown-Ingram site to NAPA Auto Parts is the addition of NAPA PROLink, which replaces and enhances an existing award winning online ordering system and parts catalogue.

The existing location houses a significantly expanded range of products and brands, with the in-branch range increasing by around 9,000 products. This represents an inventory investment of over $400,000, meaning more of the parts you need to complete your jobs are located closer to you. In addition to this we are investing in our people, with training in specialist product ranges, plus over time, introducing new team members equipped to support our specialist customer base. While we bring you these enhancements, you will still experience:

  • The same friendly faces you’ve always known, servicing the local community
  • The quality service you’ve come to expect
  • The range you need every day, plus an expanded specialist range in auto electrical, accessories, braking, under-bonnet and under-car

For the excellent customer experience you’ve come to expect from Ashdown-Ingram, as well as the world’s most trusted brands, head to the new NAPA Auto Parts branch at 55 Industrial Drive, Emerald or give the team a call on 4987 4300.

2019-12-17T17:57:33+00:00 December 17th, 2019|News|